Halfway between Lahaina and Maalaea, Olowalu is seen by many as a wide spot in the road and keep on driving. You're missing out.

Olowalu (oh-low-wah-loo) Reef is Maui's "mother reef," sending coral spores that help replenish reefs across the region. Explore its shallow waters by glass-bottom kayak for incredible views and a chance to spot sea turtles visiting this natural cleaning station.

Up until last year, Olowalu General Store still had a payphone! It's frozen in time, and that's part of its appeal. Pick up souvenirs you won't find at an ABC store. Sit under the shade of 100-year-old trees with your shave ice as roosters crow and hens and chicks dart through the underbrush. You're on island time.

Camp Olowalu offers four affordable camping experiences: 35 campsites, 21 Tentalows, in your vehicle, or with your group in the six cabins. Whether you are visiting Maui or kama’aina, Camp Olowalu offers a unique experience for any adventure seeker! >>> RESERVATIONS REQUIRED <<<

This charming counter-service café serves farm-fresh American favorites and handmade baked goods. Dine inside, outside, or take your meal to the beach. They’re famous for homemade pies, but my personal favorite is the fresh ahi sandwich. Not a fish person? The burger is dynamite, too.
And save room for pie!

Visit Hawaii’s only walk-in butterfly flight house and learn how they are working to save Hawaii’s rapidly declining butterfly population.
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